Shakugan no Shana returns to Akihabara for its anime’s 20th anniversary with a dedicated pop up shop at AmiAmi, offering new artwork goods, life size panels and a postcard bonus campaign that rewards every on site purchase during the limited run.
Shakugan no Shana 20th Anniversary Pop Up in Akihabara
From December 5 to 14, 2025, the event takes over AmiAmi Akihabara Figure Tower’s eighth floor event space, turning it into a temporary Shakugan no Shana celebration zone for longtime fans and curious visitors alike.


Exclusive New 20th Anniversary Artwork and Merch Lineup
Brand new illustrations of Shana and other characters headline acrylic stands, keychains and more, created specifically to celebrate the anime’s 20 year milestone and give collectors something truly tied to the anniversary.
Postcard Bonus Campaign for Every 2,000 Yen Purchase
For every 2,000 yen spent on Shakugan no Shana items including new products, shoppers receive one random postcard from three 20th anniversary designs while supplies last, making bigger hauls a little more tempting.
Life Size Panel Displays and In Store Photo Spots
The shop also features life size panels perfect for commemorative photos, turning the floor into a mini museum for long time Flame Haze fans who want pictures to match their new merch.
Online Ordering via AmiAmi Shop for Global Fans
Fans who cannot visit Akihabara can still order the goods through AmiAmi’s online shop starting December 5 at noon, though online purchases do not include the postcard bonus, keeping a small reward exclusive to in store shoppers.
©高橋弥七郎/いとうのいぢ/アスキー・メディアワークス/『灼眼のシャナF』製作委員会





































